Dozens of faculty, staff, residents and volunteers who provide care and support the teams at UF Health Shands attended the iCARE Campaign kickoff event in the UF Health Shands Hospital Atrium on Nov. 16. The event was held to bring awareness to the new hospital wide initiative and highlight ways we can keep UF Health clean and restful. Both Michael Good, M.D., UF College of Medicine dean, and Ed Jimenez, UF Health Shands CEO, spoke at the event and shared their personal perspectives about why this campaign matters and the differences it can make.